Campaigns

BPUK was created to package, sell and organise corporate promotional programmes using the values added through participation in International Ocean Racing.

We are bringing a fresh view to all aspects of ocean racing, uninhibited by pre-conceived ideas and always with the intention to win, in style.

Our overriding goal is the delivery of outstanding partnership opportunities with total partner satisfaction; to win, on and off the water.

The resultant promotional values and benefits accruing to the Principal Partner before, throughout and beyond the race in this extended programme will be considerable, largely through exploitation of a corporate communications package of promotional rights and opportunities in the form of:
1. Exposure values: your name in front of the cameras and on the front page.
2. Contact values: mix with other likeminded organisations.
3. Concept values: use the spiri” of the race to express your own values.