Volvo Ocean Race 2005-06

Update: Boating Partners were unable to secure a title sponsor partner for either entry into the 2005-6 Volvo Ocean Race so will not be competing. However, it is our intention to enter the 2009-10 Volvo Ocean Race and we will be closely monitoring the development of Volvo Event Management’s Pacific Basin Race in 2007. As both of these campaigns develop, we will update all the relevant files and inform our network of business partners. For more information, please contact us.

The Volvo Ocean Race, is a fully crewed eastwards circumnavigation of the world with stopovers in Africa, Australia, New Zealand, South America, United States of America, Europe and the UK and represents the pinnacle of ocean racing. Over the years it has received massive exposure, mainly in its former guise as 'The Whitbread'. The first Whitbread left the shores of the UK in 1973 and has been run every 4 years since. Volvo were the trophy sponsor for the 1997/8 Whitbread, then took over the race in its entirety running the hugely successful 2001 - 2002 Volvo Ocean Race.

The Volvo Ocean Race has grown to become the most popular and the most challenging ocean race that a professional sailor can undertake as well as being one of the greatest media events in the world. Boating Partners believes it can emulate and indeed, exceed the commercial successes of the previous races and aspire to the sporting goal of being the winner of this race. Both aspects of the campaign carry equal importance for Boating Partners. The resultant promotional values and benefits accruing to the syndicate partners before, throughout and beyond the programme will be considerable.